Smarter links for campaigns that actually adapt.
Stop using static URLs for dynamic audiences. AlterURL adapts your links in real-time based on source, device, time, and user context.
Static links are breaking your conversion rates.
Today's customer journey is fragmented. Sending everyone to the same URL regardless of their context results in lost leads and wasted ad spend.
How AlterURL Helps
Powerful features designed specifically for modern marketing workflows.
Context-Aware Routing
Route users differently based on where they click. Send Instagram users directly to your iOS app, while Email subscribers go to a personalized landing page.
UTM & Parameter Personalization
One link, infinite variations. Maintain consistent UTM tracking while dynamically injecting parameters into the destination URL based on user data.
Time-Based Campaigns
Set links to expire or change destinations automatically. Perfect for limited-time offers, flash sales, or webinar links that should point to a recording after the event.
Reusable Templates & Priority Rules
Don't start from scratch. Build campaign templates with predefined logic and manage priority rules across hundreds of links simultaneously.
Real-World Marketing Use Cases
Trusted by high-growth performance teams worldwide.
Paid Social Ads
Direct users into your app from Meta or TikTok ads with seamless fallbacks to mobile-web for non-users.
Localized Campaigns
Use a single link in your global bio that routes users to region-specific storefronts based on their IP address.
Limited-time Offers
Automatically redirect expired promo links to a "Waitlist" page or a "Similar Offers" collection to capture intent.
Cleaner Analytics
Eliminate data noise from bot clicks and invalid redirects. Get high-fidelity conversion data for every channel.
Ready to build smarter links?
Join thousands of marketers delivering context-aware experiences.