AlterURL
rebase_editNew Feature

Scale Faster with
Link Templates

Automate your link architecture. Create standardized destination structures with dynamic placeholders to manage thousands of redirects with a single template.

Template Editor
Drafting
E-commerce Product Routing
https://shop.com/view/{product_id}?ref={source}&cam={campaign}
Dynamic Placeholders
product_id
source
auto_fix_high
Efficiency
10x Workflow Speed
Value

Why Link Templates Matter

Modern teams need more than just simple redirects. They need systems that grow with them.

grid_view

Standardize & Scale

Ensure every link across your organization follows the same naming and structure conventions, eliminating human error in production.

data_object

Dynamic Placeholders

Inject context dynamically. Use tokens to pass user IDs, product SKUs, or campaign codes directly into your destination URLs without manual editing.

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Faster Workflows

Launch campaign links in seconds. Once a template is set, creating a specific route only requires providing the variables, not rebuilding the URL.

Process

The Template Lifecycle

1

Define Structure

Build your base URL and identify where dynamic data should be injected.

// Base Pattern
site.com/r/{id}
2

Use Placeholders

Assign variable names to parts of your URL that will change across links.

// Available Tokens
skulang
3

Apply Across Redirects

Select the template when creating redirects and fill in the values.

// Final Result
site.com/r/shoe-123
Benefits

Benefits You'll Love

Everything you need to manage your links at scale, without the manual overhead or complexity.

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    Total Consistency

    No more broken tracking parameters or inconsistent URL segments. Define the gold standard once.

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    Massive Time Savings

    Create 100 links using the same template in the time it used to take to create one manual redirect.

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    Fully Customizable

    Support for custom logic, fallback URLs, and nested placeholders for advanced routing needs.

Built for Teams & Scale

Collaborate on your routing logic and deploy at high volume with confidence.

group

Team Friendly

Share templates across your workspace. Let marketers focus on campaign values while engineers define the patterns.

campaign

Campaign Optimized

Pre-load UTM parameters and tracking tags into your templates so they are never forgotten in a launch.

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Developer Friendly

Manage templates via API. Integrate your internal tools to programmatically create redirects using established patterns.

Use Cases

Templates in Action

ads_clickMarketing Campaigns

lp.com/{cat}?utm_source={src}&utm_campaign={cid}

Quickly generate hundreds of localized landing page variants for global ad campaigns.

shopping_bagProduct Links

store.com/p/{sku}?size={sz}&variant={v}

Automate SKU-level link generation for e-commerce inventories and affiliate networks.

mapGeographic Routing

service.com/{country}/{city}/welcome

Template localized experiences for users based on their physical location or language preference.

Ready to optimize your traffic?

Join 1,000+ teams using AlterURL to manage their redirection logic at global scale.

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